Social Media Specialist

Posted over 1 year ago by NassWallet
Location Erbil Job Type Permanent
Salary Sector Banking

▌Job Description

Job title: Social Media Specialist
Department: Marketing

Purpose of the position

To lead the organization’s social media strategy in order to boost visibility and customer and client engagement.

Key responsibilities & duties 

  • Manage company social media channels such as Facebook, Twitter, Google, and Instagram.
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
  • Optimize company pages within each platform to increase the visibility of company’s social content
  • Moderate all user-generated content in line with the moderation policy for each channel.
  • Create editorial calendars and follow up daily.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments to manage brand reputation, identify key players and coordinate actions.
  • Analyze and report social media insight information and demographics and success of existing social media projects to Direct manager. 
  • Plan content and delivery in agreement with Direct manager.
  • Develop, purpose new ideas and manage campaigns that promotes NassWallet.  

Skills and qualification

  • Proven minimum two years’ working experience in social media marketing or as a Digital Media Specialist.
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
  • Demonstrable social networking experience and social analytics tools knowledge.
  • Adequate knowledge Google Ads and SEO.
  • Knowledge of online marketing and good understanding of major marketing channels.
  • Positive attitude, detail and customer oriented with good multitasking and organisational ability.
  • Ability to work under pressure and unsupervised to meet deadlines.

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Sector Specialisms: Banking