Social Media and Communications Expert

Posted 10 months ago
Location Baghdad Job Type
Salary Sector NGO

Overall Purpose of the Post:

  • The position holder will be responsible for the overall internal and external PR and

communication tasks, including in the field of social media. The position holder will also have

access to all the necessary support and tools to perform tasks he/she is entitled to, learn new

skills, and enrich his/her professional experience.


The position holder is responsible for:

  • Further developing the communication concept and instruments and strategic positioning of the program within and outside GIZ as well as systematic planning and management of communication activities.
  • Coordinating, conceptualizing, and creating program-specific internal and external PR products (factsheets, publications, films, texts for print and online media, etc.).
  • Liaise with the programs monitoring experts, take relevant data and transform these into graphics and information easily digestible for stakeholders.
  • Assuring the quality of materials from the technical team or project partners (e.g. internal and external publications, articles, etc.).
  • Advising implementing partners and actors on how to communicate needs and challenges as well as successes.
  • Networking with relevant national and international stakeholders in the field of communication.
  • Creating and maintaining the program’s social media pages and profiles.
  • Participating in regular reporting to the commissioning party.
  • Supporting the preparation, implementation, and documentation of professional events.
  • Establishing, structuring, and maintaining of knowledge management as well as analysis of effects and learning experiences.
  • Scanning the national news regarding relevant information for the program and regularly briefing the team.

The Social Media and Communication expert performs the following tasks:

B. Tasks

Content creation:

  • The Social Media and Communications expert:
  • Builds and executes social media strategy through research, messaging, and audience identification.
  • Writes, develops, and strategizes the program’s online and offline content production, calendar, and scheduling.
  • Generates, edits, publishes, and shares content daily (original text, images, and videos).
  • Create and update PowerPoint presentations related to the visibility of the programme.
  • Writes articles for internal and external communication tools.
  • Creates and updates factsheets as well as any other internal and external communication material.

Research and Reporting

The Social Media and Communications expert:

  • Moderates user-generated content and messages appropriately, based on the organization and community policies.
  • Tracks and analyzes analytics reports from all social media platforms to have insight on traffic, demographics, and effectiveness.
  • Tracks local and international media especially topics relevant to the program’s area of work and prepares briefings for monthly meetings regarding latest updates.
  • Produces reports based on monitoring social media and communication outreach metrics.

Internal and external communication:

  • The Social Media and Communications expert:
  • Ensures knowledge management, collects, processes, and distributes relevant information, monitors communication and interaction between government institutions, NGOs, and society through analyses of the media, direct dialogue, participation in meetings and seminars etc.
  • Builds meaningful connections and increases community communication through audience response and engagement.
  • Communicates local interests and efforts, forwards these and encourages sharing ideas and information for the benefit of the project/program.
  • Assists and supports other program members in all capacities.
  • Assures the overall quality of communication material internally and externally according
  • to GIZ rules and guidelines.
  • Assists implementing partners in the production of GIZ quality conformed communication material (e.g. logos, banners, pictures etc.).

Coordination Tasks

The Social Media and Communications expert:

  • Works on general project planning and develops project concepts including preparation, organization and moderation of planning exercises and their implementation, management, monitoring, quality management, evaluation, communication, and documentation.
  • Coordinates relevant project activities at local level in consultation with the manager and in cooperation with the partners, both as regards implementation and preparing organizational aspects.
  • Compiles the relevant information for joint activities and assignments.
  • Provides technical assistance to local and international experts.

Other duties/additional tasks

  • The Social Media and Communications advisor performs other duties and tasks at the request of management.

C. Required qualifications, competencies, and experience Qualifications:

  • BA/MA in the field of journalism, communication, marketing, gender studies, social studies, peacebuilding, or any relevant field.

Professional experience:

  • At least 3 years of experience in communication, social media and marketing field or any

Another relevant field.

Other knowledge, additional competences:

  • Excellent critical thinking, interpersonal, communication, time-management, and
  • problem-solving skills.
  • Excellent knowledge of social media platforms including Facebook, Instagram, Twitter, and LinkedIn.
  • Very good IT skills, knowledge of using MS office, and photoshop, video creation, and other related programs is a plus.
  • Familiarity with publishing and web design.
  • Ability to use social media for impressions and awareness.
  • Strong written and verbal communication skills.
  • High editorial competence.
  • Proficiency in in English, Arabic and Kurdish.
  • Good photography and videography skills are a plus.
  • Experience in gender and peacebuilding field is a plus.
  • Attention and focus on privacy and protection of sensitive personal data and information.
  • Willingness to upskill as required by the tasks to be performed – corresponding measures are agreed with management.

Requirements for application:

  • The reference number and position must be mentioned in the subject line of the email,Ref: (BGH-FFM22-021) Social Media and Communications Expert. 
  • Subject line of the application should clearly indicate the vacancy applied for.
  • CVs and motivations letters that are in the form of IMG, pictures, screen-shots, and links will not be accepted.
  • Only shortlisted candidates will be contacted. Applications passed the expiration date of the advertisement will not be considered.

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