MSELECT is looking to hire a Marketing Managerfor a consultancy client in Erbil. Candidate must have a minimum of 5 years of experience in Marketing and be fluent in English, Arabic and Kurdish.
Job Objectives
Our ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. If you are a people-person who loves the rewarding challenge of building a brand, please apply.
Key Responsibilities:
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
- Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics
- Serving as a brand ambassador at career fairs or on-campus recruiting events
- Researching, advertising and marketing trends in the staffing industry
- Communicating with the HR department and Project Manager to get a clear view of the company’s hiring goals
- Developing monthly reports on recruitment marketing metrics
- Enhancing our career page and social media profiles with multimedia, posts and other endorsements
- Generating day to day content that exemplifies our work life (For example blogs, videos, graphic designs, etc.)
- Recognizing and advertising the main causes of why workers stick with our organization and allure applicants
- Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Skills and Qualifications
- Bachelor’s degree in marketing, business, or related field
- Excellent written and verbal communication skills
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools
- Strong knowledge of employer branding and recruitment marketing strategies
Preferred Qualifications
- Master’s degree a plus
- Proficiency with online marketing and social media strategy
- Proven experience designing interactive applications and networking platforms
- Willingness and ability to travel
- Established press and media contacts​
*Only applicants meeting the strict criteria outlined above will be contacted as part of the shortlisting process.
