The role holder is responsible for demand generation on ground in Iraq based in Basra
Individual Account abilities
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Execution of marketing strategy to enable the team to hit their trip targets
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Regular reporting to stakeholders so they are informed of action and progress
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Developing partnerships with local agencies and influencers to build demand
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Shared responsibilities
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Marketing Manager (MP and BC) - to validate accuracy of numbers and derive/share insights
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Market launcher - to support new city/country launch
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Hive team - to storyboard and produce marketing content
Key attributes:
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Proven digital marketing / marketing experience (1-2 years of experience in digital and/or offline marketing)
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Past experience in advertising, digital marketing, content marketing, or journalism is desirable
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Creative and analytical
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Hands on/willing to get hands dirty
KPIs:
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Trip targets
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ROI