Responsibilities
- Maneuver digital marketing campaigns through all areas of the project life cycle
- Clearly understand and implement digital marketing campaigns which fit client needs
- Manage, organize, and execute marketing campaigns through the following channels: ASCO social media, ASCO Mobile Application, ASCO Website, and ERP System.
- Develop creative content and promotional material for various marketing campaigns
- Optimize social media, website, CRM, and marketing automation tools.
- Help write and coordinate email copy writing and testing, campaign scheduling, re-targeting, and SEO
- Coordinate marketing activities with vendors.
- Collaborate regularly with sales team to ensure sales funnel reporting is accurate and up to date.
- Provide analysis of marketing efforts and refine promotional plan based on results
- Maintain the marketing calendar for all digital marketing activities.
Qualifications
- Bachelor’s Degree in Marketing, Business, or related field
- 1-3 years of experience in marketing and analytics.
- Experience working with Google Analytics, HubSpot is essential.
- Knowledge of marketing tech stack very strong plus
- Inquisitive, problem solver and creative thinker
- Highly organized and ability to multi-task in a fast-paced environment
- Ability to set and manage multiple priorities