Copywriter (Content Creator)

Posted 7 months ago by NassPay
Location Erbil Job Type Permanent
Salary Sector Marketing, Services
Purpose of the Position
We are looking for a Copywriter to interact with our customers and promote our products and services on social networks. To be successful in this role, you should have excellent web content writing skills and experience advertising on multiple social networks.
Ultimately, you will ensure we maintain a strong online voice and brand consistent with our marketing goals.
Key Responsibilities & Duties
  • Understand how to target and engaging content to specific audiences and focus on trending topics.
  • Incorporate blog and social media posts in both websites and social media platforms like Facebook, Instagram and Twitter.
  • Write content by choosing a proper tone in the writing style, adhering to NassWallet’ style guide.
  • Optimizing social media posts (language, tone, message) based on our target audience’s.
  • Coordinate with internal teams to create advertising posts.
  • Respond to questions and comments on our social media pages in a timely and accurate manner.
  • Write, edit and publish engaging posts for various social networks, including Facebook, Twitter and Instagram
  • Select appealing images and videos to complement text
  • Update our social media pages with compelling company news
  • Coordinate with internal teams to create advertising posts (e.g. for events, open roles and product releases)
  • Apply advertising techniques to boost brand awareness, like promotions and competitions
  • Respond to questions and comments on our social media pages in a timely and accurate manner
Skills and qualification
  • Proven work experience as a Copy writer or similar role
  • Hands-on experience using various social media platforms to advertise.
  • Excellent communication skills
  • Ability to deliver creative message/content (text, image and video)
  • Solid knowledge of SEO, keyword research and analytics tools (e.g. Google Analytics)
  • Familiarity with online paid advertising
  • Ability to deliver creative web content (text, image and video)
  • BSc in Marketing, Communications or relevant field
  • Native Arabic, fluent in Kurdish and English.

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