Marketing Officer

Posted about 1 year ago by MSELECT
Location Baghdad, Iraq Job Type
Salary Sector Retail
MSELECT is looking to hire a Marketing Officer in Baghdad for one of the mobile distributor companies, 1-3 years' experience in Marketing and fluent in   Arabic and English is mandatory.
  • Preparing and planning the regular & additional marketing plans in the beginning of each requested period.
  • Developing and implementing the marketing program and supporting the marketing manager in day to day marketing activities.
  • Plan, develop and deliver campaigns as agreed within timescales in addition to track the expenses of each campaign and activity, and submit the closing report at the end of the activity and evaluate the effectiveness of all marketing activities.
  • Perform regular market visits to collect data for ( Shelve – shares, branding , customer awareness , shop knowledge, shop behavior in selling procedures such as Product suggestion or price to cell at, sell out to sell-thru rate, stock in shops, market shares, competition “ new models, visibility, moves, product turnover, promotion, incentives, branding, online & offline advertising”, market sales per gray, company and its competitors, sales drops “ reasons, walk in drop, conversion drop, company drop”.
  • Gather data through sales team meeting, related sales team member brief meeting,  mystery shopper’s reports, weekly field visits, and sales system.
  • Provide weekly brief on action points (Advertising, POPs, BTL, branding, bundles, loyalty programs, incentives, sell-out promotions, tactical promotions...).
  • Manage the execution for any project from (advertising, communication with the concerned stakeholders, material distribution and installation, handling inquiries, delivery...).
  • Guarantee the proper communication of updates (programs, campaigns, bundles, price updates).
  • Set the terms for the partnership contracts with shops (branding, signing, shelve-share…) in coordination with the sales team.
  • Coordinate with the sales supervisor to ensure the proper distribution, products offering, display, dealer’s relationships, complaints.
  • Follow up the POP materials, Giveaways, Branding Campaigns creative with agencies, procurement department and installation vendors, campaign execution.
  • Archives relevant marketing material and build up the marketing department database.
  • Maintains and develop positive relationships with all venues, media partners and suppliers (production and advertising agencies).
  • Submit periodic reports to the marketing manager
  • Assist the marketing department in any event related to company.

Job Specifications

  • BCs degree in Marketing.
  • 1-3 years' experience in Marketing.
  • Proficiency in MS-Office.
  • Advanced marketing, advertising and public relations principles.
  • Media relations principles.
  • Excellent presentation skills.

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